E-commerce

Smart, human-like support for every shopper 

Briano delivers accurate, personalised answers to product questions, orders, and returns.

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Why it matters

Shoppers get frustrated when answers are slow or unclear, and teams lose time repeating the same questions instead of helping where it matters.

Features

What Briano does for you

Order tracking & ETA

Instant updates through chat or voice.

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Returns & exchanges

Automated initiation, policy validation

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Smart escalation

Smooth handoff to agents with full history and transcript.

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Proactive updates

Notify customers about delays, delivery attempts, or exceptions.

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Smart escalation

Smooth handoff to agents with full history and transcript.

How it works

Communication process consists of four steps:

1

Identify

Order number / email / phone

2

Fetch

Live status via APIs

3

Resolve

Status + next steps, returns / exchange

4

Escalate

Handoff with transcript

Integrations

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Channels

Web widget & in-app SDK, WhatsApp, Messenger, Instagram DM, Telegram.

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Help desk / CRM

Intercom, Zendesk (Support & Guide).

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Knowledge sources

Zendesk Guide, Intercom Articles, PDFs/URLs/sitemaps.

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Other if needed

Email/ticket systems, webhooks, custom APIs, etc.

Real stories, real results

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68%

Solution rate

99%

CX satisfaction

Empowering e-commerce in Georgia with AI-driven CX

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Extra.ge

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52%

Fewer tickets

100%

CX satisfaction

How Spega Medical enhances patient care with AI solutions

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Spega Medical

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84%

Solution rate

3 secs

First response time

Crystalbet elevates user experience with AI

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Crystalbet

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Outcomes

Improve first-contact resolution
Lower cost per contact
Maintain or improve CSAT
Reduce escalated handling time
Deflect more WISMO & return queries